About Simple Email Tools

Simple Email Tools is a resource created to help small businesses make better decisions when choosing email marketing software.

There are dozens of email tools available today, each promising to be the “best.” For small business owners, freelancers, and solo founders, comparing these tools can quickly become confusing and time-consuming.

This site focuses on breaking down email marketing platforms in a clear, practical way — covering features, pricing, pros and cons, and real-world use cases — so you can choose a tool that actually fits your business needs.

How we approach reviews

We research and evaluate email marketing tools with small businesses in mind. Our content focuses on:

• Ease of use
• Pricing transparency
• Core features that matter most to small teams
• Suitability for beginners and non-technical users

Some tools may be better for certain businesses than others. Our goal is to explain those differences honestly, not to push one-size-fits-all recommendations.

Transparency

Simple Email Tools participates in affiliate programs. This means we may earn a commission if you choose to purchase a product through links on this site, at no extra cost to you.

Affiliate relationships do not influence our opinions or recommendations. Tools are recommended based on relevance and usefulness for small businesses.